British Equestrian Trade Association (BETA)

Kate’s Equestrian Supplies became a member of the British Equestrian Trade Association in March 2021. It is something that I am very proud of as the business had to meet exacting standards and three Referees from within the trade were required to vouch that my business is credible with suitable premises. My application was then put forward to the BETA Council for approval.

Being a member of BETA will provide me with extensive support within the industry and it will enable me to further my knowledge with the many training courses and qualifications that are available. This will, in turn, benefit my customers as it will allow me to offer a greater range of products and services. As a start, I will take courses which will qualify me to supply and fit riding hats and body protectors. I will keep you updated with my progress!

As a BETA member I am permitted to display the BETA Retail Member logo on my website, in my premises and on any advertising or stationery. The logo is designed to give customers confidence that they are shopping with a BETA approved retailer. The BETA logo is widely recognised by consumers and the trade as the symbol of a legitimate and trustworthy business. The BETA symbol is associated with products of high standards and with companies who comply with the strict BETA codes of practice.

About BETA

Mission Statement: "The British Equestrian Trade Association works to support our members in their efforts to achieve the highest level of repute, knowledge and profitability".

BETA was formed in 1979 and has grown to be recognised and accepted as the official representative body for the equestrian manufacturing, wholesale and retail trade by Government and leading riding organisations.

They currently have over 800 member companies, covering a wide range of businesses including not only retailers, wholesalers and manufacturers, but also agents, dealers and many service based businesses. All members are involved in some way with equestrianism.

They are committed to the promotion of BETA members to the riding public, to on-going market research to inform both their members and the wider equestrian industry on the state of the market and horse riding as a leisure activity.

Some of their main achievements over the past 30 years include:

  • Changes to the Medicines’ Act to allow retail members to sell wormers for horses.
  • The development of BETA International as a world respected Trade Exhibition
  • The National Equestrian Survey
  • Development of training courses to enable retailers to become more knowledgeable and professional.
  • BETA Body protector standard

BETA also represents the trade on a number of bodies including:

  • European Body Protector Committee
  • British Equestrian Federation
  • British Horse Industry Confederation
  • Horse & Pony Taxation Committee
  • BHS All Party Parliamentary Group for the Horse
  • BSI Standards Committee for hats and body protectors
  • AMTRA (Animal Medicines Training Regulatory Committee)

You can find out more about BETA on their website.

Customer Testimonials

I received the new coat on Saturday and it fits her perfect ! Thank you

Gail & Bettie x

Just to let you know that I have received my first order from you. Service was first class, and very pleased with the rug. Wouldn't hesitate to recommend you or the rug.

Regards Mavis Tyers

Jacket arrived safe and sound, Mrs B now has a smiley (and warm) face. Thanks for your help.

Lee Bradley

Kate, thank you for your super service.


Just wanted to say a massive thanks for all your help with the jods. Lauren loved them and they matched her new top perfectly. Hope you have a fab new year and I look forward to placing more orders with you in the future.


Most comfortable wellies I've ever had & they look good too!

M Lawrance

Received my Puffa Coat, love it thank you and thank you for a great service

Kelly L-P

Absolutely Stunning!! & Amazing Service Too!!... Many thanks :-)

Jo S

Received navy headcollar and navy leadrope. They're brilliant quality. I've inboxed you for some more :-)

Jemma S

Hi - I just wanted to let you know that the Rhinegold Thor HW rug that I purchased from you a few days ago arrived the following day, and to say thank you for your amazing service! The rug was incredibly good value, and your response incredibly quick. Many thanks from a grateful customer!

Ginny S

Just to thank you for the body brush, which arrived really quickly. I am very pleased with it - just what I wanted, and excellent service and communication also


What a smashing rug. I'll certainly be back for more stuff. I'm very impressed. Thank you for sending it so quickly


Thank you for sending the rug out so fast. I have just received it. What great service